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The 2012 Technology Industry Perspectives by Booz & Co.

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Booz & Company has put out its annual report on Technology Industry trends that they see for the upcoming year.  We wanted to share these with you; and direct you to this very insightful article.

The letter begins:

“We offer you this look back at 2011, a glimpse into what we believe will be the major trends in the technology industry in 2012 and beyond, and an overview of the capabilities needed to succeed as those trends gather speed in the years ahead.

Past Is Prologue

The technology industry has long been characterized by change, but 2011 stands out as a year of shocks and surprises-and we expect more in 2012. Former industry leaders have been stumbling in the face of missed trends, while others have made enormous gains in creating new value. Asian players like Samsung, Huawei, and HTC are rising fast, even as service disasters humble several established providers. And many of the largest global companies have faced unprecedented leadership challenges.”

They go on to discuss, digitization, renewed large-scale M & A, and the urgency to build capabilities within corporations now — including deep customer insights and the effects of digitization on the ICT ecosystem, in general.   Further, they also touch on a topic which is very key today, as Congress, Secretary Clinton and others are mulling over and deciding on the future of our freedoms on the web.  Here is an excerpt:

Effective governmental interaction: Finally, given how quickly digitization is taking place — not just in technology but in every industry — it is no surprise that governmental efforts to affect the process are gaining momentum. The Internet is a case in point: The possibility of stronger regulation of both privacy and copyright protection has the potential to affect how personal data is collected and content is created and distributed. And this in turn could have a serious impact on the Internet’s primary economic engine — paid advertising. Similarly, issues involving content, patents, and other forms of intellectual property are affecting not just how companies earn revenues but the M&A landscape as well; Google’s recent purchase of Motorola Mobility, as noted, is widely viewed as a move primarily to control the company’s many valuable mobile telephony patents. In light of such impacts, a final, crucial capability every technology company will need involves ensuring a clear understanding of the policy and legal environment in which it operates, and developing an effective voice for influencing the future course of that environment.”

The letter is a combined effort, posted by principal and partners: Alex Koster (Principal), Toshiya Imai, Dr. Pierre Peladeau, Matthew Le Merle, and Kenny Kurtzman.

To read the full letter by the partners, you may view it on their website, here.

(Quotes and photo courtesy of:  Booz & Company)

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